MĀ Wellness & Yoga
Logo · Videography · Web · Industrial Design
A years-long creative partnership with a Victoria yoga studio — from a logo built out of sound waves to website, hundreds of class videos, online courses, and even the studio buildout.
From the
ground up.
Strategy, production, and finish — every piece handled in-house by our Victoria crew.
Logo Design
We built the MĀ Yoga logo from the sound waves of the CEO singing the word “MĀ” — a collaborative mark, distinctive and meaningful, true to their musically inspired studio.
Videography
Video is core to MĀ’s model. We created a streamlined process to produce hundreds of class and treatment videos for their online platform.
Website & Courses
We built their site with local photographer Kim Jay’s imagery, strong SEO, and a connected app — plus a full suite of online courses on Teachable.
Industrial Design
We contributed interior design for the downtown Victoria studio: cedar treatment-room walls, Shou Sugi Ban burned-wood accents, and handmade fixtures with Water & Wood Designs.
